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U of I Community Credit Union: UIECU announces new name, brand

Patrick Singer

In an email release, the U of I Employee Credit Union has unveiled their new brand: U of I Community Credit Union.

Check out the information released today:

Allow us to reintroduce ourselves.

We’re proud to serve both campus and community, and now our name will show it! On Monday, February 1, 2016, U of I Employees Credit Union will change our name to U of I Community Credit Union.

This name change doesn’t mean your membership is changing – you’ll still be a member, and you’ll still enjoy crowd-pleasing service and fan-favorite products. What this change does mean is that you can invite more of your friends and family to become UICCU members! Anyone who lives, works, or studies in Champaign County can bank here!
  • You will begin to see our logo and name change on digital and paper materials. These and other changes are all a part of our brand enhancements.
  • We are still managed by our same volunteer Board of Directors and staff.
  • We are still your Credit Union!

We’ve got some other exciting changes coming too, including a new community-based look and feel. We’ll keep you up to date! You can also get updates by liking us on Facebook or following us on Twitter .

If you have any questions, please give us a call at 217-278-7700.

 

UPDATE (2/1/2016): Here is the information per the press release:

U of I Employees Credit Union Changes Name to U of I Community Credit Union

Champaign, IL – To demonstrate its commitment to serving both campus and community, University of Illinois Employees Credit Union has changed its name to U of I Community Credit Union effective February 1, 2016.

“With the name change, we are eliminating the barrier that the word employees created” said E.J. Donaghey, President and CEO of UICCU. “We have always been proud to serve both campus and community, and now our name will truly show it.”

In addition to the new name, U of I Community Credit Union will be unveiling an updated community-based look. U of I Community Credit Union will continue to be governed by its current local, volunteer Board of Directors.

U of I Community Credit Union is a not-for-profit, member-owned cooperative that provides a wide range of financial products and services.

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